Celebrate Your Birthday Every Day

Quick: What’s your birthstone? Most women can rattle off their birthstones easily because we’ve formed a relationship with them over the years. Maybe you received a birthstone ring for a birthday or a necklace for graduation; whatever the occasion, you probably remember unwrapping the piece of jewelry and instantly recognizing your special gem. 

This personal connection to birthstones doesn’t really make sense—after all, roughly one-twelfth of the population shares the same birthstone. But that feeling of “it’s all mine” is very real. It is, after all, a celebration of the most important day ever: our birthday! Adding to their allure is the fact that ancient cultures assigned positive qualities to these precious and semi-precious stones that still linger today. Plenty of us enlightened, modern women believe (or least hope) that wearing a citrine will draw success and joy to us or that sporting an amethyst will lend us a feeling of tranquility.  Shop now for a wide selection of birthstone jewelry at Sitara Collections.

If it’s been a while since you’ve added a piece of birthstone jewelry to your collection, it’s time to treat yourself to a little something that’s all about you. Glamorous rings, elegant earrings, look-at-me pendants—Sitara Collections offers birthstone jewelry in a variety of styles that will make you feel like a birthday girl every day of the year. Check out our new search tool, which will bring up your jewelry in an instant.

These Ornaments are For the Birds

There’s just something about colorful birds that captures our imaginations; after all, how many of us have a feeder in the yard to attract feathered friends? Sitara artisans have taken this bird fancy and turned it into Wild Woolies, gorgeous (and eco-friendly!) ornaments that brighten your day—and your home—year round.

Each felted bird is created from scratch using traditional felting techniques. First, natural carded wool is dyed in a rainbow of colors, then dried, re-carded and shaped into a rough pattern. Warm, soapy water is poured over the prepared wool, which is rubbed and rolled by hand beneath a thin layer of meshed nylon. The heat and agitation gradually interlocks the woolen fibers, thus creating the soft but solid fabric known as felt. Once the initial shaping process is complete, it’s dried in the sun and then cut into shapes, stuffed and sewn into ornaments. Expressive details are added using both embroidery and a distinctive technique called “needling,” which uses a specially engineered felting needle to punch through overlaying colors of felt to bind them together.

The result: a handmade bird that’s as unique as the real thing. And our skilled artists have created a lineup that includes some of the most popular and vibrant birds in nature. Everything from cardinals and bluebirds to painted buntings and purple martins can be added to your Christmas tree or used in a hundred different ways to brighten up indoor or outdoor décor.

Earthy Goods Does Good

What’s better than finding a product you love? Buying it from a company that turns your purchase into a powerful force for change. Earthy Goods is one of those companies.  Founder Reshma Anand was a successful businesswoman whose travels exposed her to a harsh truth: her rural Indian countrymen were in a life-and-death struggle for survival. She also found that these remote villages were home to incredibly talented artisans who were being exploited by unscrupulous business people. Earthy Goods was born out of Reshma’s desire to expose the rest of the world to these extraordinary products and to compensate their creators fairly.

Today, Earthy Goods works with small enterprises to ensure they’re able to compete in the marketplace. In the process, the lives of these “invisible artisans” are changing in incredible ways. Not only are traditional knowledge and skills kept alive, but parents are able to support their children and women are empowered to make real decisions about their lives—often for the first time.

The good news is that it’s easy to become part of the solution. Earthy Goods retails everything from home décor to jam; all you have to do is bring them home. Sitara Collections is proud to be the exclusive U.S. vendor for Earthy Goods, so when you shop with us, you can feel doubly good about everything in your cart.